Netflix’s “Hyperdrive” is about as high-octane as a reality competition series can get. Nathaniel Howe Studios presented a design deck equal to the task – 100 pages of original logo development and art directions all paying respects to the mega stunts, gritty attitudes, sheer horsepower and extreme competition.
DESIGN PROCESS: Running hot. We believe in the design process. That means dedicating time to explore curiosities, and playing freely in design. It also sometimes means unexpected turns along the way that ultimately leads us to the heart of every creative challenge. No matter a project scope, our process is always the same, and it always starts with design.