AMAZON AWS - Davos Nathaniel Howe Studios was approached to design & animate content for the Amazon Web Services hospitality club in Davos, Switzerland, during the last World Economic Forum. The goal was multifaceted, first requiring a large production of continuously looping ambient brand animations to dance on screens of various specs throughout the AWS home base. This look would then have been iterated out into print materials, credentials, posters, wayfinding, staff uniforms and more, with a formal styleguide to complement any further content published for AWS’ event needs.
DESIGN PROCESS: The Many shapes of Data We believe in the design process. That means dedicating time to explore curiosities, and playing freely in design. It also sometimes means unexpected turns along the way that ultimately leads us to the heart of every creative challenge. No matter a project scope, our process is always the same, and it always starts with design.